A formula adapted to new times, market research now collaborative and customer-focused; the "Co-Management".


Information, if analysed and used correctly, is power. In a changing world, consumer tastes, market trends and competition can change widely in a short time and make companies' offers obsolete. That is why continuous market analysis, data collection and consumer insights allow companies to make better decisions to adapt to change more quickly. Anticipating the needs of our clients, making strategic or operational business decisions, as well as opening new markets, launching new products or simply increasing customer satisfaction.

Market research in large companies; a process so far analogous, slow and requiring a large investment.

Digital transformation is becoming increasingly important in all areas and processes, including market research. This digitalisation has been accelerated by the COVID-19. The convenience, immediacy and communication capacity offered by digitalisation and the subsequent data analysis it provides, has made digitalisation not an innovation but a necessity.

But how can large corporations be in constant contact with their consumers to provide insights?

In the future of this sector, the intensive use of all types of 4.0 technologies will be essential, in particular Mobility, Analytics and Big Data. Likewise, the association between brand and consumer and the automation of processes, among others, to obtain information from the market on a continuous basis. 

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Social Advisors is the Social Business platform that brings together and combines all these elements.


Internalization of the process, total control and zero dependency

Using a platform like Social Advisors, corporations will no longer depend on external companies to analyse and process their consumer data. The missions (surveys, video calls, product tests, etc.) are decided and executed by the company through a personalized control panel. The company has total control and confidentiality of its consumers' information. ‍

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Partnership between brands and their communities, always in touch

A natural and constant approach in the life of your clients allows you to collect an extensive, better quality, and more transparent amount of data. Customer Centricity is particularly important. The communication channel is also key to this partnership. The fact that these are integrated platforms in the customer's daily life with a zero learning curve, contributes to constant market research instead of slow or costly one-off studies.


If you want to know more about Social Advisors and its features, do not hesitate to contact us and request a live demonstration.